The billboards were part of a private English language school’s marketing campaign in Zagreb to convince Croats to learn the language using the example of Trump’s success, the Associated Press reported.
Her lawyer, Natasa Pirc-Musar, demanded the school — the American Institute — remove the billboards, which show the first lady delivering a speech before an American flag.
“I’m satisfied with the fact that the school admitted that they violated the law and that they are ready to remove the billboards,” Pirc-Musar told the wire service. “We are still analyzing possible further legal steps.”
Trump, who was born in neighboring Slovenia, hired the law firm to protect her image, which has been linked to cakes, underwear and tourism in her native country.
“We are very sorry that the billboards were misunderstood as something intended to mock the US first lady,” school spokesman Ivis Buric told the AP. “It was meant to be something positive, to show her as a role model.”
But Pirc-Musar said a simple apology isn’t enough — he wants Croatian and Slovenian news agencies to publish the mea culpa.
Melania Trump was born Melanija Knavs and left Slovenia in her 20s to pursue a modeling career in the United States. She met Donald Trump in 1998.